Content strategy and global event execution at Metaschool, a Peak XV funded Web3 education platform, including Token 2049 Dubai.
What did the work include?
At Metaschool, I led content strategy and global event work, including Token 2049 Dubai hackathon programming, VC meetups, technical education, and a team of content creators.
Managed end-to-end organization for Token 2049 Dubai hackathon and VC meetup events.
Conducted technical workshops and educational sessions at Web3 conferences.
Led a team of 5 content creators, writers, and social media specialists.
Improved platform engagement through optimized content strategy.
Built educational material and tutorial systems for Web3 developers.
Team leadership: The work was operational and editorial at the same time. I managed writers, newsletter specialists, social operators, video producers, and community managers while keeping the educational output useful for builders.
Company context: Metaschool was a Peak XV funded Web3 education platform serving developers across the blockchain ecosystem. The company later pivoted toward BuildThatIdea, an AI application development platform.